Privacy Policy

Effective Date: June 2026
Last Updated: June 2026

Parity Plus Canada (“Parity Plus,” “we,” “us,” or “our”) respects your privacy and is committed to protecting the personal information we collect, use, disclose, and safeguard through our website, communications, and related services.

This Privacy Policy explains how we handle personal information when you visit our website, contact us, request information, engage with our content, or otherwise interact with Parity Plus Canada.

This Privacy Policy applies to information collected through our Canadian website and related business activities. It does not replace or override any privacy terms, data processing agreements, service agreements, public-sector requirements, health information agreements, or contractual commitments that may apply to our work with clients, partners, health systems, plan sponsors, administrators, or other organizations.

1. Who We Are

Parity Plus Canada provides AI-powered claims intelligence and oversight support designed to help public health care systems and other organizations detect questionable claims earlier, strengthen review processes, protect health care resources, and support access to legitimate care.

Parity Plus Canada does not provide medical care, clinical diagnosis, treatment recommendations, insurance coverage determinations, legal advice, or regulatory advice through this website.

2. Information We May Collect

We may collect personal information that you voluntarily provide to us, including:

  • name;

  • job title;

  • organization;

  • business email address;

  • phone number;

  • mailing address;

  • information submitted through contact forms, demo requests, meeting requests, downloads, event registrations, or other website forms;

  • communications you send to us; and

  • preferences related to receiving communications from us.

We may also collect limited technical and usage information when you visit our website, including:

  • IP address;

  • browser type;

  • device type;

  • operating system;

  • pages viewed;

  • referring website;

  • time and date of visits;

  • general location information inferred from IP address;

  • cookie identifiers; and

  • website interaction data.

In some business contexts, Parity Plus Canada may process claims, provider, billing, administrative, or health-related information on behalf of clients or authorized organizations. When we do so, that information is generally handled under separate contracts, privacy terms, public-sector requirements, data processing agreements, or applicable health information obligations. This website Privacy Policy does not describe every processing activity that may occur under those separate arrangements.

3. How We Collect Information

We may collect information directly from you when you:

  • complete a form on our website;

  • contact us by email, phone, or other means;

  • request a meeting, demo, proposal, or information;

  • subscribe to updates or communications;

  • interact with us at events or through professional networks;

  • download or request content; or

  • otherwise communicate with Parity Plus Canada.

We may also collect information automatically through cookies, analytics tools, and similar technologies. More information is provided in our Cookie Notice.

4. How We Use Information

We may use personal information for the following purposes:

  • to respond to inquiries and requests;

  • to provide information about Parity Plus Canada;

  • to schedule meetings, calls, or demonstrations;

  • to develop, manage, and improve our website, content, communications, and services;

  • to understand how visitors use our website;

  • to send business communications, where permitted by law;

  • to manage relationships with clients, prospective clients, partners, vendors, and other stakeholders;

  • to support security, fraud prevention, and website integrity;

  • to comply with legal, regulatory, contractual, or professional obligations; and

  • for other purposes that are identified at or before the time of collection or that are otherwise permitted or required by law.

We do not use website contact-form information to make clinical decisions, claims determinations, coverage decisions, or patient-care recommendations.

5. Consent

Where required, we collect, use, and disclose personal information with your consent. Consent may be express or implied, depending on the nature of the information, the context, and applicable law.

By submitting information through our website or communicating with us, you consent to our collection, use, and disclosure of that information for the purposes described in this Privacy Policy or otherwise disclosed to you.

You may withdraw consent, subject to legal, contractual, or operational restrictions. To withdraw consent, contact us using the information provided below.

6. Marketing Communications

We may send you business or marketing communications where permitted by applicable law. You may unsubscribe from marketing emails at any time by using the unsubscribe link included in our emails or by contacting us directly.

Even if you unsubscribe from marketing communications, we may still send you non-marketing communications, such as responses to inquiries, service-related communications, legal notices, or transactional messages.

7. Cookies and Analytics

We use cookies and similar technologies to operate our website, understand visitor activity, improve user experience, and support communications and marketing efforts.

For more information, please review our Cookie Notice.

8. How We Share Information

We may disclose personal information to:

  • service providers who support our website, hosting, analytics, communications, CRM, marketing, security, and business operations;

  • professional advisors, including legal, accounting, insurance, compliance, and consulting advisors;

  • clients, partners, or authorized organizations, where appropriate and permitted;

  • government, regulatory, law enforcement, or public authorities where required or permitted by law;

  • parties involved in a business transaction, such as a merger, financing, reorganization, sale, or transfer of assets; and

  • other parties with your consent or as otherwise permitted or required by law.

We require service providers to use personal information only for authorized purposes and to protect it using appropriate safeguards.

9. Cross-Border Processing

Some of our service providers, systems, or business operations may be located outside Canada, including in the United States or other jurisdictions. As a result, personal information may be processed or stored outside your province, territory, or country of residence.

When personal information is processed outside Canada, it may be subject to the laws of the jurisdiction where it is located. We use contractual and operational safeguards designed to protect personal information in accordance with applicable requirements.

10. Health-Related Information

Parity Plus Canada’s work may involve health-related claims, billing, provider, administrative, or oversight information in certain client engagements. We recognize that this information can be sensitive.

Where we process such information, we do so under applicable law and contractual requirements, including appropriate security, confidentiality, access, retention, and use limitations. We do not request that individuals submit personal health information through general website forms.

Please do not submit personal health information, patient records, claim details, diagnosis information, treatment information, or other sensitive health information through our website unless specifically instructed through an authorized and secure channel.

11. AI-Supported Claims Intelligence

Parity Plus Canada may use AI-supported tools to assist with claims intelligence, pattern detection, review prioritization, anomaly identification, and oversight workflows.

AI-supported tools are intended to support review and decision-making processes. They are not a substitute for appropriate human, clinical, administrative, legal, regulatory, or professional review where such review is required.

This website does not provide automated clinical advice, medical diagnosis, treatment recommendations, or final claims determinations.

12. Security

We use reasonable administrative, technical, and physical safeguards designed to protect personal information against unauthorized access, use, disclosure, alteration, loss, or destruction.

No website, email system, or electronic transmission is completely secure. We cannot guarantee absolute security of information transmitted to us electronically.

13. Retention

We retain personal information only as long as reasonably necessary for the purposes for which it was collected, or as required or permitted by law, contract, professional obligation, dispute resolution, or legitimate business need.

When personal information is no longer required, we will securely delete, anonymize, or otherwise dispose of it in accordance with applicable requirements.

14. Your Privacy Rights

Subject to applicable law, you may have the right to:

  • request access to personal information we hold about you;

  • request correction of inaccurate or incomplete personal information;

  • withdraw consent to certain uses or disclosures;

  • ask questions about our privacy practices;

  • request information about how your personal information has been used or disclosed; and

  • submit a privacy complaint.

We may need to verify your identity before responding to certain requests.

15. Children’s Privacy

Our website is intended for business and professional audiences. It is not directed to children. We do not knowingly collect personal information from children through this website.

16. Third-Party Websites

Our website may contain links to third-party websites, resources, or content. We are not responsible for the privacy practices, security, accuracy, or content of third-party websites. We encourage you to review the privacy policies of any third-party websites you visit.

17. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. The updated version will be posted on this page with a revised “Last Updated” date. Your continued use of the website after changes are posted means you acknowledge the updated Privacy Policy.

18. Contact Us

For questions, requests, or concerns about this Privacy Policy or our privacy practices, contact info@parityplus.com.